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London, 12 March 2025 – OMODA&JAECOO has made its mark on the UK market already, reporting year-to-date sales of 2,561 vehicles in 2025 – achieved just six months after OMODA's launch and less than three months since JAECOO entered the market.
The data, provided by the Society of Motor Manufacturers and Traders (SMMT) shows that OMODA – offering the ICE OMODA 5 and all-electric OMODA E5 – registered 1,112 cars so far this year. Meanwhile, sister brand JAECOO, which launched the luxurious and hugely capable JAECOO 7 SUV at the end of January, registered a total of 1,449 JAECOO 7s during the same timeframe.
Commenting on the UK market introduction, Victor Zhang, UK Director, OMODA&JAECOO said: “We [OMODA&JAECOO] have become the most successful OMODA&JAECOO new market introduction by volume. Judging from our UK figures from SMMT [2025 YTD], we are also firmly on target to overtake our 2024 total [from August to December 2024] of 3,383 registrations by the end of Q1 2025.
“It takes a strong team, a well-planted dealer and aftersales presence, plus a tailored set of vehicles – compellingly priced for the private and fleet market – to do what we have done in such a short amount of time,” added Zhang. “We will continue to expand our UK team, dealer network and work on market integration of our new vehicles for the rest of the year and beyond. This is just the beginning as we show our ‘Value. Every. Thing.’ mentality and how we earn our badge here in the UK.”
OMODA&JAECOO believes its product, pricing and ever-expanding OMODA&JAECOO dealer network, which now stands at 72 locations and will number more than 80 by Q3, is at the heart of the success. Later in 2025, retailers will be supported in their expansion plans with further product launches from the Chery-backed brands, specifically the OMODA 9, OMODA 7 and JAECOO 5.
A very strong showing by some of the UK’s largest retailer groups – such as Arnold Clark, Allen Motor Group, Desira, Listers, M53 Motors and RRG Group Ltd – has been instrumental in raising awareness of both OMODA and JAECOO, putting the two brands in a strong position for the remainder of 2025. Another key catalyst of the strong sales figures was a positive reaction to 0% finance offers on the OMODA E5. With SMMT data reporting that one in four new car registrations is an electric vehicle1, the significance of the OMODA E5 is underlined, and this attractive offer enables the brand to capitalise on the growing demand for battery-electric vehicles.
A similar 0% offer has been extended to the OMODA 5 Comfort and Noble models, as the brand continues to harness the momentum. For the JAECOO 7, customers can take advantage of a competitive rate of 3.9% APR on the Luxury AWD model. Looking ahead further to April and the arrival of new Vehicle Excise Duty (VED) rates, OMODA&JAECOO has confirmed new figures of £65 for the OMODA E5 and £1,415 for the OMODA 5. For the JAECOO 7, VED rates now stand at: £165 (Super Hybrid System), £1,415 (ICE Deluxe) and £2,245 (ICE Luxury AWD).
All OMODA&JAECOO models benefit from a comprehensive tuning programme at the company’s European R&D centre in Raunheim, near Frankfurt, Germany, to ensure the best driving experience on UK roads. By relying on local resources, and thoroughly grasping the requirements of native markets, OMODA&JAECOO’s vehicle line-up is designed to appeal directly to UK customer requirements.
The OMODA 5, OMODA E5 and JAECOO 7 models have been designed to meet global safety standards and come with a seven-year/100,000-mile manufacturer’s warranty as standard. Further showcasing its ‘Value. Every. Thing.’ ethos, in 2024, OMODA&JAECOO partnered with the RAC to offer free roadside assistance for its 1.6 petrol OMODA 5 and all-electric OMODA E5. Coverage lasts for the seven-year warranty period, provided servicing is conducted at OMODA and JAECOO centres as recommended.
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